Learn how. Do now.
Howfinity makes step-by-step tutorials for people who run a small business and have to work out the tools themselves. It started as a YouTube channel in 2017. This site is the written side of it.
Why a website, when the videos already exist
A video is the fastest way to see how something is done. It is a slow way to do it yourself. You pause, you rewind, you squint at a prompt and type it out by hand.
So each guide here takes one video and writes it down: every step in order, a screenshot of the screen you should be looking at, and the exact prompts with a copy button. Watch it once, then work from the page.
How a guide gets made
The same four steps every time.
We record it for real
Every tutorial is done on screen, in the actual tool, from start to finish. Nothing is described from memory.
We write down each step
The guide follows the video in order, with screenshots taken from it and the prompts exactly as they were used.
We check it against the tool
Tools change. Before a guide goes up, the steps are checked against the current version, and the date is shown at the top.
We update it when things move
When a button moves or a feature is renamed, the guide is corrected and the verified date changes with it.
Who you're learning from

Saj Adib
Founder
Saj started Howfinity in 2017 and has been making tutorials ever since. He presents the AI guides, covering Claude, ChatGPT and Gemini.

Andy Knode
Presenter
Andy presents the marketing guides: email, social media, ads, SEO and the tools small businesses use to find customers.
What you can count on
Everything is shown, not just described. If a guide tells you to click something, you can see it being clicked in the video.
Every guide is free to read. No account and no email needed to follow the steps or copy the prompts.
Partner links are labelled. The free guides we recommend are made with partners such as HubSpot, and each one says so next to the link.
What we cover
Claude
Projects, skills, artifacts and prompts for getting real work done with Claude.
9 how-tosChatGPT
Beginner guides, prompts and business uses for ChatGPT.
6 how-tosGemini
How to use Google Gemini for everyday work.
2 how-tosSEO and AI search
SEO basics, keyword research, content planning and ranking in AI answers.
11 how-tosEmail and newsletters
Email marketing, newsletters and business email, from setup to first send.
8 how-tosSocial and ads
Instagram, LinkedIn, TikTok Shop and Meta Ads for small business.
16 how-tosCRM and sales
HubSpot CRM, invoicing and the tools that keep sales organized.
3 how-tosWebsites and stores
Landing pages, Shopify, WordPress and website builders, step by step.
21 how-tos

